Parah re-opens with “Irresistible” collection


Parah FW 2015-16 (11)


Parah, a famous Italian fashion beachwear, underwear and ready-to-wear luxury brand announced the re-opening of its expanded and renovated store in The Dubai Mall with the brand’s latest  “Irresistible” collection for Fall/Winter.

Parah FW 2015-16 (14) Parah FW 2015-16 (15)

Conceived by the brand’s creative director, the new-look store design is one of sophistication and elegance. Richness has been achieved through the careful choice of materials, reflecting the dynamism and creativity of the Parah product. The re-opening of the store encompasses all new designs of Parah Luxury housing a complete assortment of women’s Lingerie, Beachwear and Ready-to-Wear collections.

Parah Store at The Dubai Mall (1)


Mr. Matteo Rienzo, Parah Area Manager, said: “We are thrilled to be re-opening our store in The Dubai Mall, one of our original locations. The brand has always had a strong affinity with the local residents and loyal customers. The new concept has not only allowed us to expand in space but to introduce our Fall/Winter 2016-2017 collections.”

Parah FW 2015-16 (10)

Parah Store at The Dubai Mall (5)

The new “Irresistible” collection is inspired by the concept of selfie, in its most contemporary meaning – as femininity, consciousness, eagerness to stand out and cool glamour.  The new Fall Winter Collection has been conceived for a confident woman, who enjoys playing with her image and who knows exactly her choices.


Parah FW 2015-16 (6)

Parah is a historic and renowned Italian brand in the world of beachwear and lingerie known for its high quality, craftsmanship, tradition and innovation, creativity, femininity and cool glamour:  Parah is distributed in more than 1,300 shops around Europe, Asia, United Arab Emirates, Russia and United States.

comments(0) views(1017)

9 Things to Know About Zuri Tibby, AKA the Model Who Will Be Blowing Up Your Feed


We have a new model to obsess over and her name is Zuri Tibby. Victoria's Secret announced the 20-year-old as the newest face of its Pink line, joining the ranks of past VS Pink stars like Behati Prinsloo and Elsa Hosk. "I'm still in shock and in awe," said Zuri in an interview.

Though the 5-foot-10 model only recently joined the VS family, her résumé boasts some other major gigs. Zuri's modeled for Teen Vogue and Rihanna's Stance campaign and has a killer off-duty-model style. We're predicting Zuri will earn her stripes Angel wings in no time. Read on to find out more about this new It girl and make sure you don't take your eyes off her.

She Was Named the New Face of Victoria's Secret Pink

When asked how she felt about the news, she said to Yahoo, "It’s an honor — especially to be following in the footsteps of such amazing women. I’ve always looked up to them. They’re beautiful women who do great things. To be in that same category feels amazing."

She's Signed With IMG Models

They also represent ladies like Gigi Hadid, Gisele Bündchen, and Hailey Baldwin.

Zuri's Dreamed About Becoming a Model

And now she's living her dream!

comments(0) views(697)

Unexpected Ways To Wear Leggings This Fall


No one can deny how comfortable and simple black leggings are and once temperatures start to drop these cozy cotton pairs find their way to the front of our wardrobes. As effortless and comfy as they may be, they can also skew sloppy when styled with too-casual counterparts. To elevate the beloved staple, we’ve created four distinct looks that are anything but boring, but also surprisingly easy to pull off. Paired with of-the-moment accessories, transitional pieces and cool layering combos, see how to style leggings like a fashion girl ahead.How To Wear Leggings
How To Wear Leggings Slip Dress

Edgy Polish

Try this cool layering trick by donning a button-down under a slip dress to don with leggings. This covers the bum, while making the frock more appropriate for daytime. Finish off with sleek stacked heel ankle boots and cat-eye sunnies.

How To Wear Leggings Knit

Office Chic

Adapt leggings for work with a high-neck long-line knit that lends coverage. Spruce it up with ball hoop earrings, backless embroidered loafers and a roomy tote.

How To Wear Leggings Velvet Blazer

Velvet Vibes

Ditch the LBD and opt for an alternative evening outfit with a rich velvety jewel-toned blazer to instantly upgrade the simple staple. Add a contrasting vibe of tomboy cool via a slouchy tee and slip-on sneakers.

How To Wear Leggings Denim Turtleneck

Off- Duty Denim

How To Wear Leggings Denim Turtleneck Off-Duty Denim Leggings work as a great base for statement pieces to create a fashion-forward ensemble. An oversize chambray turtleneck gives the look unexpected texture and silhouette, while a fringed embroidered shoulder bag, suede glove shoes and wide-brim fedora are of-the-moment extras that give momentum.

Leggings work as a great base for statement pieces to create a fashion-forward ensemble. An oversize chambray turtleneck gives the look unexpected texture and silhouette, while a fringed embroidered shoulder bag, suede glove shoes and wide-brim fedora are of-the-moment extras that give momentum.

comments(0) views(615)

'90s Style Icons You Can Be For Halloween With the Stuff Already in Your Closet


You don't have to buy a whole new look just for Halloween. Capitalize on the throwback trend and get inspired by your favorite style icons of the '90s. With little more than a bodysuit, slip dress, and high-waisted jeans, most of these costumes won't require any shopping at all — and if they do, rest assured you can wear the look again, even after Oct. 31. From Cindy Crawford to Drew Barrymore, we've got you covered. Read on to draw inspiration and shop the essentials for nine '90s babes who will forever be our style icons.
Cindy Crawford

What you'll need: A fitted white tee, hoop earrings, cutoffs, and a can of Pepsi

Jennifer Aniston

What you'll need: A floral maxi, white tank, and tinted shades

Posh Spice

What you'll need: A slip dress or tube dress and lace-up heels

Kelly Kapowski

What you'll need: Crop top, floral jeans, Keds, and a scrunchie

Liv Tyler From Empire Records

What you'll need: Plaid mini, cropped sweater, and combat boots

Kate Moss

What you'll need: Slip dress, choker, and ankle-strap heels

Pamela Anderson From Baywatch

What you'll need: A red one piece, beach towel, and a wh

Trya Banks (Got Milk Ad)

What you'll need: White tank, jeans, and a milk mustache

comments(0) views(1109)

Six Eyebrow Mistakes You’re Probably Making


Many like to think eyebrows have the potential to change your entire face. The truth is, they do. Flash back to the ’90s, when everyone from Gwen Stefani to Jennifer Lopez was rocking barely there arches. Today, Gwen and Jennifer’s brows are full and shaped to perfection, and they look like completely different people. Thanks to It girls like Cara Delevingne and Lily Collins, thick eyebrows are back in the spotlight now and everyone wants them. The key to getting the look is knowing how to use your tools and products properly. Here, some of the most common at-home brow-grooming mistakes, and how to avoid them.brows-800

Choosing The Wrong Pencil Shade

Filling in with a too-dark shade will make your eyebrows look a lot bolder than intended. On the other hand, a shade too light will have no effect at all. The safest option is a pencil one to two shades lighter than your natural eyebrow hair.


Over-Plucking Your Brows

Everyone's guilty of getting a little too tweezer happy, but it can lead to unnecessary gaps, thin edges and arches that are too far apart. Try some eyebrow enhancing serum to get them back in shape.


Using The Wrong Brush

You shouldn't use anything but a spool-shaped eyebrow brush to comb and tame. Other types don't have the proper bristles for shaping.

nyx brow gel-800

Not Setting Your Brows With Gel

You may think that once you brush out your brows, you're done dealing with them for the day. However, not using gel as a setting product can nullify your hard work, resulting in curled ends and untamed hair.

comments(0) views(533)

Banana Republic Holiday Collection


I visited the media event for Banana Republic Store at The Dubai Mall!

They are back with a newly renovated store along with some amazing collections this season.


The collection this season includes lovely winter wear, ravishing party collection, formals, casuals, accessories and much more….



The store is pretty huge and the feel of their store is very festive and refreshing.


I tried onn some outfits and I have lined up my favorites to pick this month.

Head to their store this season and you would surely love the shopping experience….




More from the Brand

Banana Republic’s newly redesigned space at The Dubai Mall boasts the most modernized store architecture within the Global Banana Republic store design.















The new space offers an enhanced shopping experience providing an extended open floor environment to better highlight the product, as well as the incorporation of exciting visuals, expressive fixtures, and stylish props.



Additional features includes; a menswear den, multiple screens at the cash desk, updated material pallet with natural woods showcasing a nature inspired look and feel.

20151118_193948    15DE304_09_0011_V2_rgb

15DE304_04_0086_V1_rgb 15DE304_01_169_V2_rgb

Banana Republic celebrates the new store with the launch of its Holiday collection, a range influenced by lifestyle sensibility, rich color palettes, and juxtaposition of patterns and textures.


comments(0) views(517)

Powered by sitemap